WF is a digital product design & development firm.

We build meaningful customer experiences through a unified approach to digital product strategy, design, and development.

What We Do

User Research & Intelligence

We uncover opportunities to elevate your business that are grounded in data & insights.

Digital Product Development

We engineer sustainable products that deliver on your business goals.

Experience Strategy & Design

We build intuitive solutions to real challenges.

Product Delivery & Maintenance

We form partnerships that extend beyond a single project.

Our services

Since 2007, we’ve partnered with pioneering brands to solve complex challenges.

American Express logo in black and white
Steinway & Sons logo in black and white
BMW logo in black and white
HP logo in black and white
Chobani logo in black and white
GE logo in black and white
Volvo logo in black and white
Puma logo in black and white
Robinhood logo in black and white
Capital One logo in black and white
MINI logo in black and white
Merck logo in black and white
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Our recent work.

See the insights and results behind our latest collaborations.

Screenshot of the BMW Amazon Seller Central homepage on

BMW of North America

As strategic partners for over a decade, WF built and maintains BMW of North America’s unique Amazon Marketplace Integration, which leverages BMW’s dealers as sellers-of-record and allows admins to manage product detail pages, fitment, operations and reporting on behalf of dealers.

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Screenshot of the Robin Hood Investor Conference homepage with the live video player paused on the opening scene.

Robin Hood

When COVID-19 changed the landscape of event planning, Robin Hood needed to pivot quickly to ensure their annual investor’s conference would go on as planned. WF created an ultra secure virtual live event presentation that incorporated the creative vision and interactivity intended for the in-person experience.

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Our work has a lasting impact.