BMW of North America

Product Knowledge on Demand

BMW of North America turned to Williams Forrest in support of a strategic initiative to retrofit the existing Product Knowledge on Demand (PKoD) website with a custom-built Content Management System (CMS).

While working in close collaboration with the BMW NA PKoD and Product Teams, we were able to further define and rework the PKoD website as the single go-to reference site for the most up to date product, sales and training content.